Lets face it, photographers are everywhere. The cameras are so incredible now days that it’s easy to think that we can run a fantastic business, take amazing photos, and charge pennies for hard work. It’s so easy to follow the trends of what “the other guy” is doing and we lose focus on learning simple business tactics or expanding our creativity. Outside the Softbox is an educational discussion or tutorial with various artists that help us all think “outside the box” when dealing with our photos, creative light or our photography business.

This week we’ll hear from internationally award winning photographer and businessman, Sal Sincotta who has spent the last part of the year traveling throughout the country with business practices and tools that significantly helped photographers increase sales.

Today, Sal explores ways to make your business nimble, quick and fast responding by answering this question that he is constantly receiving on tour: “Should I email pricing to my clients?”.

Here is Sal’s answer….