Lets face it, photographers are everywhere. The cameras are so incredible now days that it’s easy to think that we can run a fantastic business, take amazing photos, and charge pennies for hard work. It’s so easy to follow the trends of what “the other guy” is doing and we lose focus on learning simple business tactics or expanding our creativity. Outside the Softbox is an educational discussion or tutorial if you will, that helps us all think “outside the box” when dealing with our photos, creative light or our photography business.

This week we’ll hear from one of our Season 1 artists, Tyler Cazier. Cazier is known for selling a large print to almost every one of his clients. This week, he’s going to show us how. Tyler gives us his logic on the importance of fulfilling your clients needs and giving them a final product that lasts.